WE GIVE
branding / app design
A new fintech charity initiative, revolutionising the way we donate to charity. The brief was to create a corporate brand with a personal touch, so the concept was created to incorporate the option for 'opt-in' tick which led to different icons for different uses across both digital and print.
A new fintech charity initiative, revolutionising the way we donate to charity. The brief was to create a corporate brand with a personal touch, so the concept was created to incorporate the option for 'opt-in' tick which led to different icons for different uses across both digital and print.
We created brand guidelines and working alongside a specialist product developer we designed the look and feel of the app and created a suite of assets and icons to go along with the brand for the developers to use in the build.
![](https://cdn.myportfolio.com/247e7054-f232-4000-821f-8a8a3d7d20c7/dabf35c9-be08-4b39-8ea1-06e00aa174c4_rw_1920.gif?h=aacb4297eccbd85ced74ae0f241d9747)
![](https://cdn.myportfolio.com/247e7054-f232-4000-821f-8a8a3d7d20c7/99bfed54-eed6-4b7d-9d42-2279443e9528_rw_1920.jpg?h=33f1da623badb1bc5e505fc5ee895166)